I've joined AnyClip – and we've launched Casting Couch

After over a month of radio silence, I’m proud to announce that I’ve joined NY and Jerusalem-based AnyClip.com as the VP of Product. This happened last month, after I completed my 9 month term as the EIR at Rose Tech Ventures, and after exploring several exciting opportunities at other NY-based tech startups I think I’ve landed at a very good and very exciting home.

Today, I’m also proud to announce a new Facebook App that we’ve built over the last month, called Casting Couch. Casting Couch is a way to tag your friends in famous movie clips, as if they were the characters in those very clips. Go check it out!

So, what is AnyClip and what does Casting Couch have to do with it?

At AnyClip, we’re building the world’s most comprehensive, high-quality, and legal database of scenes from the world’s favorite movies. Launching later this year, AnyClip.com will show off this database and allow you to browse through the top scenes of your favorite movies. AnyClip will allow us to relive the moments from films that help us make sense of our lives, the scenes which make us laugh, and the scenes which help us communicate with our friends.

Casting Couch is a great demonstration of what you can do when you have a great database of scenes. With this new app on Facebook, you can find scenes which mimic your life or are just plain funny; when you find the clip you want, you can then tag your friends as the characters in those scenes. Remember the sophomoric conversations you had with friends in high school? Tag your friends in American Pie clips and those moments come to life. Had a fight with your therapist? Tag yourselves in Analyze This!

What’s exciting about AnyClip is that we’re not going to be the only ones developing off our database of clips. Already, we’re collaborating with some exciting companies in both the gaming and publishing space, allowing them to embed our player using our API and have richer, more interactive products.

The fact of the matter is that there are thousands of ideas like Casting Couch out there, and we want to power them. So, if you have an app idea and you’ve ever said “If only I had a well structured database of movie scenes,” feel free to reach out to me. We’re still very early in serving the developer community, but the stuff we have cooking already has us very excited and it would be great to hear from you.

(Also, if you’re a killer designer who uses HTML, CSS, and Javascript 100X more than Photoshop, contact me, as I’m hiring.)

Lastly, I’d like to address why I’ve joined AnyClip, as for many of you it may come as a surprise.

First of all, I must attribute much of the decision to my good friend Aaron Cohen, who is now the CEO of AnyClip (Aaron announced his move at the end of March on his blog).

Aaron — who is one of the more storied and sought-after CEOs in the business — and I met last year through our mutual friend Andy Weissman of Betaworks. After meeting, we stayed in touch and would meet frequently to brainstorm on ideas and opportunities.

In February, Aaron and I had a breakfast where he laid out 4 awesome CEO opportunities which were before him. Of all of them, I told him I liked the AnyClip concept the most. Anyway, I’ll get to why I liked it in a moment, but the end of the story is that within a week of that breakfast Aaron decided to take the plunge with AnyClip and within a week after that he convinced me to take the plunge with him.

So, a major reason I joined was the opportunity to work for and with Aaron on a challenging project, but what also really excited me was the challenge itself.

You see, we’re doing something very difficult in this media environment: find new revenue streams for content rights holders.

Fundamentally, everyone has to ask themselves an important question about the future of media, especially then they work in this (Internet) industry: Do you believe the people who invest money and genius into media should be compensated when that media is consumed?

I think the answer is ‘yes,’ and for that reason I’m excited to take up the challenge of how to better compensate rights holders (while consumers get what they want, where they want, and how they want). As far as business challenges go theses days, it’s a big one.

But it’s not all challenges. One of the most beautiful things about this company is the opportunity to work with movies. Movies have a special place in society: they are fully meshed into our lives as both pop culture and high art. In my view, they stand with books as an epic, lasting medium. Getting to work with these pieces of art — yes, even American Pie — will be a real treat.

Lastly, let me mention the people. While I joined specifically because of Aaron, over the last month I’ve gotten to know some fabulous new people in both New York and Jerusalem (where I am now). Right now we have a winning team, and I look forward to building great things them.

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  • Congrats on the new gig, Nate!
  • Anonymous
    Great idea!!
    But why don't you have your development here? Take care of your NY buddies first :-)
  • Development is in Israel for several reasons, but mostly because the company
    was founded there, our funding is mostly from there, and -- mostly -- we
    have an awesome team of folks.

    Don't worry, there will be plenty of activity in NYC and, like I said, I'll
    be hiring a desiger/front-end developer in NYC.
  • Anonymous
    Congratulations!
    So you really have all the Hollywood movies licensed?
  • Thanks! Yes, whatever content we have is licensed legally.
  • Congrats dude.
  • Congraulations!
  • this is serendipitous for sure- an hour ago, I tried to tag a FB friend in a note with a video embedded in it, because the movie made the cultural reference I wanted. I wish I could have gone to precsiely the right line, but i just settled for a youtube clip.

    When I was at Razorfish one of the things we were telling the Hulu team was that given the way that consumers get value from making references to media, they're just leaving money on the table if you can't embed/share custom clips. I think it's one of the smarter things they've ended up doing, but it's not the focus of their efforts.

    I wish the MPAA were a little less paranoid, and less worried about suing their customers- they should have launched this in 2006. Go get em!
  • lizv
    congratulations nate i can't wait to hear about the progress. come home already though nyc misses you.
  • Lori Smith
    Congratulations Nate. Sounds like a great opportunity.
  • Congratulations! WOOOO!
  • Guest
    congrats nate!
  • John Stein
    What value does this add for the world? How exactly does this make our lives better? A new way to organize video? Wow. Tagging friends in videos for facebook is cutesy, but that's all. What value does it produce, in our lives or as a business? It's frustrating that really talented people are making applications that have no real value in the world. Instead of playing around on the net, use talent and creativity to attack critical problems in people's lives and in the world.

    I'm surprised the other commenters here are so excited about this when there are people out there trying to innovate solutions to actual issues. Even more surprising is that VC money flows to such cutesy things, while funding for real challenges like energy innovation is drying up.
  • Thanks John.
  • Congrats, Nate! Checked out Casting Couch - fun and clever. I'm sure it's just the beginning of more great things to come.
  • Congrats Nate, heard a lot of positive things about AnyClip! Good luck to both of you guys
  • congrats man, sounds like you are pretty passionate about this new opportunity and that is all that matters my friend. will definitely play around with the app (at work).
  • Congratulations, Nate! That sounds pretty exciting. I love the concept of AnyClip. Can't wait to hear all about it.
  • Congratulations! Glad to see the app is out. Looking forward to playing around with it later.
  • Anonymous
    congrats! sounds interesting. not sure i get the concept entirely though. what do you mean by, "and the scenes which help us communicate with our friends"?
  • Thanks! I mean that -- if you keep track of it -- you'll see that we
    reference scenes from movies every single day as we chat with our friends.
    Keep an eye on it today...

    2009/5/7 Disqus <>
  • Great stuff Nate! My best wishes to you and your team :)
  • Congrats on the move. Sounds like a great concept, with great team and interesting ideas. Looking forward to tracking your progress.
  • ranajune
    Congratulations! I'm certain you will crush this. Looking forward to catching up soon! - RJ
  • Congrats on the new gig Nate! Look forward to hearing more about AnyClip.
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