16Feb/07N/A0
links for 2007-02-16
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Interview with Kelly Mooney author of "The Ten Demandments." Mooney's book, published by McGraw Hill in 2002, framed 10 core consumer-centric principles brands simply can't ignore if they are to win with consumers and gain competitive advantage.
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Here are 10 examples of what women want online and 10 corresponding tactics for streamlining, facilitating and connecting your online world with the multifaceted lives of today's women.
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